The presentation of the European organic pomegranate juice stole the show at the Gulfood food fair on February 20-24, 2023 in Dubai, under the Biopom program. The BIOPRODUCTS_EU program is implemented by the Agricultural Cooperative of Fruit and Vegetable Producers of Agios Athanasios Drama (ASOP of Agios Athanasios Drama) with the aim of raising awareness and informing consumers and producers about the Organic Products produced in Europe, specializing in organic pomegranate juice. The purpose of the program is safe products, which are grown in compliance with the European Regulations for food safety.

Hundreds of food industry professionals visited the "BIOPOM" stand and had important meetings with relevant executives, enjoying the excellent taste of organic pomegranate juice made from high-quality European pomegranates.